Ruinart Hub at Rosewood London

While some iconic works of art become indelibly associated with their creator, others drift into our consciousness with little knowledge of who put them there. Such is the case with the work of Czech Art Nouveau painter Alphonse Mucha: while his designs have been imitated on everything from make-up bags to stationery, his name remains oddly unobtrusive. As a young artist, Mucha was commissioned by André Ruinart to create a poster for the Champagne house bearing his name. Produced in 1896, when posters were an important part of French visual culture, the collaboration was the first between Ruinart and an artist, and it went on to become a benchmark relationship for the brand. In celebration of Ruinart’s continuing patronage of the arts, the brand has teamed up with Rosewood London ahead of Frieze—where Ruinart will present their latest commission by sculptor Jaume Plensa— to create an exhibition of the best works commissioned by the Champagne house in the last 10 years. Head along and enjoy a series of bespoke tasting experiences to accompany your viewing.

Ruinart Hub at Rosewood London (from September 25), 252 High Holborn, London WC1V 7EN (020 7781 8888); @ruinart; @rosewoodlondon

See more on FILM & CULTURE